With a legacy of 6 decades, this hospital wanted to establish a better presence online and generate inquiries through digital mediums.

With an understanding of the audience and what they seek from a healthcare brand, we set out to position the brand at not just a medical level, but an emotional and personal level to enhance the engagement. This strategy was further enhanced by implementing high frequency yet optimized paid marketing campaigns on different platforms. The result was an astonishing 100% genuine leads right from the onset of the campaign.

This jewellery brand had an established buyer base in the traditional sense but this time, they sought to reach out to the new-age buyer to bring in the next generation of shoppers, globally.

Through a combination of English and vernacular communication, we tapped into the younger audience with different backgrounds- both traditional and cosmopolitan. At the same time, we rolled out two product campaigns- one the traditional Vedhani (a type of gold ring) and a gift card, which had a more modern appeal to it. This, paired with aggressive digital marketing, led to a tremendous response, exactly from the buyer class, the brand wanted to target.

A residential project that offered leisure living options wanted to overcome the negative sentiment in the real estate sector and stiff competition to ensure more bookings.

We aimed at generating a strong brand recall in the first phase, followed by identifying the right buyer demographic to boost sales. Understanding the buyer sentiment and the local market, we targeted young adult investors with a communication strategy focusing on the numerous benefits of the project, including connectivity and lifestyle it offered. This led to the conversion being shot up by 500%.